Pantone color of the year Ultra Violet

Like many of you, I was curious to hear about the new Pantone color of the year.  I’d heard mixed reviews about Ultra Violet and at first glance, I’ll admit that images of a certain purple dinosaur danced through my head.  Keeping an open mind, I headed over to the Pantone site to see what they had to say about it:

A dramatically provocative and thoughtful purple shade,  Ultra Violet communicates originality, ingenuity, and visionary thinking that points us toward the future.

Complex and contemplative, Ultra Violet suggests the mysteries of the cosmos, the intrigue of what lies ahead, and the discoveries beyond where we are now. The vast and limitless night sky is symbolic of what is possible and continues to inspire the desire to pursue a world beyond our own. From the Pantone website.

Ultra Violet, Pantone color of the year for weddings

Bride holds her bouquet in the Pantone color of the year Ultra Violet captured by Tara Whittaker Photography

Over the last few years, we’ve seen a lot of dusty neutral tones in wedding color palettes.  While these hues are understated and elegant to be sure, it’s refreshing to see a punch of color amongst the wedding blooms. Perhaps this is what Kari from Emerson & Co and Janelle from Flowers by Janie had in mind when they planned this fall wedding inspiration shoot at Silvertip Resort.  Lavender and purple shades were paired with mustard yellow and loads of fresh greenery.  The final result was lively and organic, with a hint of drama.  

Silvertip Gazebo dressed in Ultra Violet, the Pantone color of the year captured by Tara Whittaker PhotographySilvertip gazebo dressed in Ultra Violet, the Pantone color of the year captured by Tara Whittaker PhotographySweetheart table dressed in Ultra Violet, the Pantone color of the year captured by Tara Whittaker PhotographyBridal party carry Ultra violet flowers captured by Tara Whittaker PhotographyUltra Violet blooms contrasted with mustard yellow in bridal bouquets captured by Tara Whittaker PhotographySweetheart table dressed in Ultra Violet, the Pantone color of the year captured by Tara Whittaker PhotographyPunches of Ultra Violet, the Pantone color of the year on a bar cart captured by Tara Whittaker Photography

Well done ladies and completely on point.  I look forward to seeing more Ultra Violet at weddings as 2018 unfolds.  Finally, here’s more from this beautiful mountain shoot, if you’d like to see.

Design & Styling:  Emerson & Co
Venue:  Silvertip Resort 
Floral Design:  Flowers by Janie
Videography:  Castaño Media
Bridal gown:  Flora from Blush & Raven
Bridesmaids dresses:  Joanna August from Blush & Raven
Jewellery:  Perla Mia
Vintage Rentals:  Orange Trunk Vintage Styling & Rentals
Sweets:  Sweet Relief Pastries
Tableware:  Crate & Barrel South Centre
Chairs:  Special Event Rentals 
Hair & make-up:  Something Borrowed Beauty
Wedding signage:  Love Built
Models:  Ngele, Jan and Brittany from Numa Models

Pantone color of the year images by Calgary Wedding Photographer – Tara Whittaker

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@tarawhitphoto

Sophisticated photos that stand the test of time.